EVOLVE
WITH EASE

The BFA in Design is a comprehensive program instilling foundation, intermediate, and advanced skills to meet the demands of the new and evolving design and media workplace. A comprehensive curriculum includes complete knowledge of graphic design, new media, and all related knowledge sets to meet employment requirements. The BFA Design supports graphic and media design learning.

Advising Brochure, Program Literature: BFA Graphic Design

Degree Requirements (for 2014-2015 catalog)

Foundation Courses: (23 credits)

This course provides an introduction to drawing mediums, techniques, and concepts, with emphasis on drawing from observation.

Prerequisites & Notes:

There is a lab fee. This course is offered every semester.

Credits: 3

Advised Term: 1st SP or FA

This course offers a study of the design and use of basic letter forms. The instruction includes such topics as typographic contrast, and major type families and their characteristics. Students explore the expressive qualities of type and communications. After the preliminary introduction to type, appropriate projects to demonstrate the specific dynamics and interrelationships of type are assigned.

Prerequisites & Notes:

There is a lab fee. This course is offered every semester.

Credits: 3

Advised Term: 1st SP or FA

This course offers a basic study of the elements and principles of design. Coursework provides a visual problem-solving experience that encourages creative thought and innovative approaches to working in both two- and three-dimensional design.

Prerequisites & Notes:

The co-requisite is DES 1025. There is a lab fee. This course is offered every semester

Credits: 2

Advised Term: 1st SP or FA

This course focuses on the use of the design industry’s standard electronic image alteration program. The instruction consists of exercises which focus on both articulation and visualization of design principles and concepts including manipulating and altering photographic imagery. The instruction includes creative challenges involving typographic and photographic special effects.

Prerequisites & Notes:

The co-requisite is DES 1020. There is a lab fee. This course is offered every semester.

Credits: 2

Advised Term: 1st SP or FA

This course concentrates on visual principles and techniques for illustration design using the design industry’s standard vector-based illustration program. The course focuses on how to visualize design concepts by manipulating type and type paths, on working with layers, editing paths, creating custom typographic treatments, using masking, and more. The course provides an opportunity for students’ work to be critiqued and evaluated on both aesthetic and technical merits.

Prerequisites & Notes:

The co-requisite is ART 2020 and prerequisite is ART 1011. This course is offered every semester. There is a lab fee.

Credits: 2

Advised Term: 1st SP or FA

This course covers the technical and creative applications of the industry standard page layout program. The instruction introduces the student to page composition and aesthetic principles involving typographic and spatial interrelationships with exercises involving text manipulation, multi-page document setups, style sheets, and master pages. Instructional emphasis is concentrated on principles of creative layout design as they can be furthered by a technical mastery of this powerful electronic tool.

Prerequisites & Notes:

The prerequisites are DES 1015, DES 1020, and DES 1025. There is a lab fee. This course is offered every semester.

Credits: 3

Advised Term: 2nd SP or FA

This course is an introduction to web animation software. Students will learn how to create advanced web sites using current web animation software. This is a lecture and project based course with students working individually and in teams.

Prerequisites & Notes:

The prerequisites are ART 1011, ART 2020, DES 1020, DES 1025, and DES 1035.  There is a lab fee.  This course is offered every semester.

Credits: 2

Advised Term: 2nd SP or FA

This course examines web site design and development using current software and scripting languages. They will also learn how to include interactivity into their web site designs.

Prerequisites & Notes:

The prerequisites are ART 1011, ART 2020, DES 1015, DES 1020, DES 1025, and DES 1035. There is a lab fee. This course is offered every semester.

Credits: 4

Advised Term: 2nd SP or FA

Formal Acceptance into the Major: (2 credits)

This course emphasizes the key components to being a successful in the visual arts. Careers in the visual arts, ethics, professionalism, and current trends in design will be discussed. Instruction and opportunities for practical use is given in presentations, critiques, and craftsmanship.

Prerequisites & Notes:

The prerequisites are ART 2020, DES 1015, DES 1020, DES 1025, and DES 1035. There is a lab fee. This course is offered every fall.

Credits: 1

Advised Term: 2nd FA

This course is required for formal acceptance into a bachelor’s degree within the Visual Arts Department. Students will collect, create, and/or improve upon design work and submit it for evaluation to be accepted formally into a Visual Arts Bachelor of Fine Art degree. Successful completion of this course allows the student to continue on to higher-level courses within the Visual Arts program. This is a pass/no pass course.

Prerequisites & Notes:

The prerequisites are ART 2020, DES 1015, DES 1020, DES 1025, DES 1035, DES 1045, DES 2010, DES 2015, and DES 2550. There is a lab fee. This course is offered every spring.

Credits: 1

Advised Term: 2nd SP

Art History Courses: (9 credits)

any 2000 or 3000 ARH course can be used in place of ARH 3090 or PHI 3140

This course provides a survey of the history of Western art from prehistoric times to the early Renaissance, with emphasis on developing visual awareness and the ability to analyze works of art. This instruction examines selected works in terms of their historical and cultural elements and the phenomenon of stylistic change over the centuries.

Prerequisites & Notes:

The prerequisite is ENG 1052. There is a lab fee. This course is offered every fall.

Credits: 3

Advised Term: 2nd FA

This course surveys the history of Western art from the Renaissance to the present. The instruction provides emphasis on developing the student’s visual awareness and ability to analyze works of art. The instruction consists of lectures that examine selected works in terms of their historical and cultural elements and the phenomenon of stylistic change over the centuries.

Prerequisites & Notes:

The prerequisite is ENG 1052. There is a lab fee. This course is offered every spring.

Credits: 3

Advised Term: 2nd SP

This course provides in-depth study of specific topics, themes, artists, mediums, and/or periods in the history of the visual arts. Topics rotate based on faculty expertise.

Prerequisites & Notes:

This course may be repeated once for credit with a change of topic. The prerequisites are ENG 1052 and permission. There is a lab fee. This course is offered every odd-numbered fall.

Credits: 3

Advised Term: 3rd or 4th FA

Or

This course explores philosophical issues and theories concerning artistic expression and art appreciation. Issues such as defining art and creating and experiencing artworks are investigated from the frameworks of a cross-cultural selection of philosophic theories.

Prerequisites & Notes:

The prerequisite is PHI 2030 or HUM 1030 or permission. This course is offered every odd-numbered fall.

Credits: 3

Advised Term: 3rd or 4th FA

Choice Courses -(6 credits)

Select One Group

Photography Group

This course offers a comprehensive introduction to the art, science and craft of photography. The instruction covers such subjects as camera controls and operation, film exposure and development, black-and-white darkroom printing, print finishing and presentation aesthetics, and history.

Prerequisites & Notes:

A fully functional and adjustable 35mm SLR camera with 50mm lens is required. There is a lab fee.

Credits: 3

Advised Term: 2nd SP or FA

This course is designed for the intermediate and advanced student working in film-based black and white photography. Technical control and artistic expression are emphasized as students develop their visual perception and an awareness of photographic possibilities. Students will generate a personal portfolio of prints, and the students will sequence a book of student photographs, which is printed, bound and put up for sale. Lab fee covers film, paper, chemistry and a copy of the book.

Prerequisites & Notes:

A 35 mm camera with adjustable aperture and shutter speed is required. The prerequisite is ART 2301. This course can be repeated once. There is a lab fee. This course is offered every fall.

Credits: 3

Advised Term: 2nd or 3rd FA

Illustration Group

This course expands student’s skills in illustration, scanning and photo-manipulation software. They become aware of the significance of the different graphic file formats and their appropriate functions. This course is for all visual arts students to help them maximize their individual abilities.

Prerequisites & Notes:

The prerequisites are ART 1011 and DES 1025. There is a lab fee. This course is offered every spring.

Credits: 3

Advised Term: 2nd SP

This studio course focuses on providing the student an increased understanding of the art of illustration. The student will continue to develop drawing skills, their own distinct illustration style, and the ability to communicate visually through illustration, in traditional and/or electronic media.

Prerequisites & Notes:

The prerequisite is ART 2270. There is a lab fee. The course will be offered every odd-numbered fall.

Credits: 3

Advised Term: 2nd or 3rd FA

Video Group

This course focuses on the visual aspects of motion-picture production and introduces students to fundamental aspects of cinematography and non-linear video editing. Student projects will emphasize the aesthetic nature of the cinematic medium as a form of visual communication.

Prerequisites & Notes:

There is a lab fee. This course is offered every spring

Credits: 3

Advised Term: 2nd SP

This course further develops the techniques presented in VID 1060 and introduces basic aspects of sound recording and design to expand students’ understanding of the aesthetic nature of the cinematic medium. Students will work in a team environment to explore the key components of motion picture production through a series of short video projects that emphasize motion picture grammar, form, and style.

Prerequisites & Notes:

The prerequisites are FLM 1055 and VID 1060. There is a lab fee. The course is offered every fall.

Credits: 3

Advised Term: 2nd or 3rd FA

Web Group

This course is a continuation of CIS 2141 and it builds on the client-side applications foundation that was established in the previous course. This course then focuses on server-side applications. Topics include Dynamic HTML, Active Server Pages (ASP), server-side scripting, XML, and database access by web applications. An introduction to electronic commerce may also be covered.

Prerequisites & Notes:

The prerequisite is CIS 2141. This course is offered every odd-numbered spring.

Credits: 3

Advised Term: 2nd or 3rd SP

This course will provide students the opportunity to explore current web technologies. Through practical application of recent web-development technologies students will build functionally advanced web sites and media. Students’ exposure to industry standard technologies that have been recently established will be reinforced through in-class labs and a major project.

Prerequisites & Notes:

The prerequisite is CIS 2141. This course is offered every even-numbered fall.

Credits: 3

Advised Term: 2nd or 3rd FA

Intermediate Courses: (18 credits)

This course addresses the methods related to print production from design to the finished product. Through real-world projects, students gain experience in various printing techniques in pre-press, pre-flighting of files, requests for estimates, and preparation of files for production. Attention will be given to how to work with graphic imaging and printing services to assure print quality.

Prerequisites & Notes:

The prerequisite is DES 1045. There is a lab fee. This course is offered every semester.

Credits: 3

Advised Term: 3rd SP or FA

This course will advance the student’s working knowledge of producing material for the Internet. Included but not limited to in this course will be: web file structure, rapid prototyping, image optimization, Internet Service Providers (ISP), File Transfer Protocol (FTP), domain naming, and the opportunity to design for the Internet.

Prerequisites & Notes:

The prerequisite is DES 2015. There is a lab fee. This course is offered every fall.

Credits: 3

Advised Term: 3rd FA

This course investigates the packaging industry and its impact on the consumer in retail environments. Principles of three-dimensional design will be explored as students design and construct packaging and point-of-purchase displays. Course topics include printing and finishing methods, UPC codes, FDA regulations, merchandising systems, marketing strategies, and brand identity.

Prerequisites & Notes:

The prerequisite is DES 3111. There is a lab fee. This course is offered every spring.

Credits: 3

Advised Term: 3rd SP

This course provides the student with the ability develop animation/web design elements using current vector coding tools.

Prerequisites & Notes:

The prerequisite is DES 2950. There is a lab fee. This course is offered every spring.

Credits: 3

Advised Term: 3rd SP

This course will explore advanced web design. Students will be required to engage in individual and collaborative projects with a web and interactive design emphasis.

Prerequisites & Notes:

The prerequisites are DES 2950 and DES 3112. There is a lab fee. This course will be offered every odd-numbered fall.

Credits: 3

Advised Term: 2nd or 3rd FA

This course will create an interdisciplinary learning environment for students to collaborate with businesses in need of an e-commerce presence on the Internet. Working in teams, students will research, develop, and implement an e-commerce business plan. The content of this course may vary depending on student enrollment and business partners participating in the construction of an e-store.

Prerequisites & Notes:

The prerequisites are DES 2950 and DES 3115. There is a lab fee. This course is offered every spring.

Credits: 3

Advised Term: 3rd SP

Advanced Courses: (9 credits)

This course offers an advanced study of design principles by focusing on branding and corporate identity. Individually and in design teams, students will use knowledge of design principles to create flexible design systems. This can include collateral designs, design campaigns, and corporate identity standards.This course offers an advanced study of design principles by focusing on branding and corporate identity. Individually and in design teams, students will use knowledge of design principles to create flexible design systems. This can include collateral designs, design campaigns, and corporate identity standards.

Prerequisites & Notes:

The prerequisites are DES 2950, DES 3111, and DES 3112. There is a lab fee. The course will be offered every fall. Prerequisites & Notes The prerequisites are DES 2950, DES 3111, and DES 3112. There is a lab fee. The course will be offered every fall.

Credits: 3

Advised Term: 4th FA

This course provides advanced study of the use of type. By mastering type forms, students learn to transform simple communication into visually powerful statements. Students explore space, proportion, rhythm, and composition in a variety of print and multimedia formats. This study of type provides a profound look into both the personality of each typeface and the aesthetic principles involved in the selection of type.

Prerequisites & Notes:

The prerequisite is DES 3111. There is a lab fee. The course will be offered every fall.

Credits: 3

Advised Term: 4th FA

This studio course provides the opportunity for the advanced student designer to practice and improve upon design skills in multiple formats.

Prerequisites & Notes:

The prerequisite are DES 2950, DES 3111 and DES 3112. There is a lab fee. This course is offered every odd-numbered fall.

Credits: 3

Advised Term: 3rd or 4th FA

Capstone Courses: (9-12 credits)

Structured for senior design majors, this course enables students to create, organize and design a portfolio based upon personal strengths and interests, with professional standards, and career expectations in mind. Each student produces a portfolio exhibiting a full range of skills, as the designer possesses.

Prerequisites & Notes:

The prerequisites are DES 4010, senior standing and instructor permission. There is a lab fee. This course is offered every spring.

Credits: 3

Advised Term: 4th SP

This course offers students the opportunity to gain “on the job” work experience in design. Job-site supervisors serve as mentors to students, offering their individual expertise and guidance. Students must apply for an internship in advance and meet with their academic advisor to discuss procedural details. A contract must be established between the student, job-site supervisor, and faculty supervisor, subject to the departmental approval.

Prerequisites & Notes:

The prerequisites are DES 2950, DES 3111, DES 3112, and Permission. NOTE: Apply with Portfolio. Can be repeated for credit but may not exceed 12 credits. This course is offered every semester. This course is 1-6 credits depending on the opportunity.

Credits: 6

Advised Term: 4th SP

Or

This course will provide students with advanced team building experience while working collaboratively to gain practical work experience. Students design for not-for-profit organizations under the advisement of a faculty supervisor. Students are expected to follow “best practices” for workplace and client relations. Students will generate original designs; hold meetings with clients, and produce either a print or digital project or both. Students will negotiate with the necessary vendors to complete each particular project. In addition, focus will be placed on the development of production schedules, job documentation, and other project management skills.

Prerequisites & Notes:

The prerequisites are DES 2950, DES 3111, DES 3112, and Permission. NOTE: Apply with Portfolio. Repeatable one time for credit. There is a lab fee. This course is offered every spring.

Credits: 6

Advised Term: 4th SP